Fine Fashion Trade

Our Story

femi9's first retail store opened its doors in 1999, when young Middle-Eastern women were exploring new avenues, global trends and diverse fashion outlets. Throughout the years, femi9 flourished and became an exceptionally chic brand, providing a refreshing selection of trendsetting styles to the women of Saudi Arabia.

The warm reception femi9 received prompted its expansion throughout the MENA region, with stores opening in Egypt, Bahrain, UAE, Syria and Switzerland.

Our Collections

The brand consists of casual, occasional wear, formal and semi-formal wear clothing especially designed to fit the lifestyle of young, dynamic women. With sophisticated seasonal collections of accessories, femi9 provides a wide array of options for stylish ensembles — whether it's an outfit for work, a social get-together, or a night out in town.

femi9 prices are considerably reasonable and within reach of university students, housewives, and young professionals — credited with providing trendsetting, runway-inspired styles at a very affordable price.

The Team Behind the Brand

With sincere dedication and devotion, the enthusiastic team at femi9 works from their headquarters in Jeddah, Saudi Arabia. Together, they develop fresh designs that combine form and function — streamlining production and distribution while giving special attention to customer needs and preferences, alongside comprehensive marketing strategies that build the brand's image.

The In-Store Experience

The location of each store is strategically selected to ensure high-traffic placement in shopping centers and malls, with sufficient floor space to attractively display collections in a pleasant, convenient arrangement. The brand identity is strongly prominent in every femi9 store through brand colors, design and theme — with lighting and layout carefully designed for the most enjoyable shopping experience.